The Fort - Jonathon Perrelli Fortify VC

Jonothan Perrelli Fortify VC Part 1

Meet Jonathon Perrelli Fortify VC I first met Jonathon Perrelli (commonly referred to as JP) in late 2011 at a Founders Institute (FI) graduation. Twelve companies graduated and pitched that day. After many of the pitches, JP provided, what seemed to me at the time, expert commentary. He was electrifying, funny, talked about all the big things he had done in the past -- his friendship with Sean Parker (as in -- you know what’s really cool, a billion dollars -- played by Justin Timberlake in the Social Network Sean Parker… that guy), his connections with 500 Startups and other big Silicon Valley icons. So I approached JP, introduced myself, and talked for a while. I was impressed. He told me about his fund, Fortify.VC and why it was like bringing Silicon Valley to DC. We both liked one of the companies that pitched, HugeFan. In my excitement to do a deal with this guy (who I mistakenly assumed was a sophisticated investor)…. I decided to place a bet on HugeFan and that I’d rely on this “professional” to do the due diligence. JP went on to invest in two of the companies presenting that day, HugeFan and Feastie.  I put $25,000...

Wolves of Startupland

Wolves Of StartupLand – #DCTech-style

The Wolves Of StartupLand What's wrong with Mr Cranky? Why is he always crying Wolf? Is he like Peter in Peter and the Wolf? Are there really Wolves in StartupLand? Is he just crying Wolf? Absolutely YES and on Thursday's for the next few months I'm going to make my episodic case to that end in a series of blog posts that detail what puts the Crank in Mr Cranky. Why is he so mean to that poor startup founder.  Why is he such a bully. Although I prefer to think of me as more of a Proceed With Caution Sign than a bully but that's just me. You make up your own mind. Over the next few months, I'm going to be dedicating my Thursday Blog Posts to multi-part stories telling the tales of The Wolves of StartupLand.  I'm talking about the people who game the system, fudge the truth, may have squirreled away with the money of others...

united airlines failure

United Airlines Failure of Values and Culture

There's a definite failure of Values and Culture which ultimately points to a failure of leadership at United Airlines. We've all heard the stories of the poor guy who got the crap beaten out of him because he wanted to be able to stay in his seat and fly home on his full fare ticket. He just wanted to fly home on the ticket United sold him...

Danny Boice Trustify Legal Issues

The Danny Boice Trustify Demand Letter Affair

Danny Boice Trustify Demand Letter So there I was. Minding my own business. When out of the blue. A knock on the door. The FedEx guy hands me one of the greatest gifts I've received since my grandma bought me socks and underwear for my birthday. Here was a poorly constructed, Demand Letter from someone who claims to be an "attorney," representing Danny Boice Trustify. I've requested permission to reprint the letter in full and sadly I have received no such permission so under the doctrine of fair use I will highlight some of the more ironic passages of this long rambling 5 page letter. The letter came from Anthony M. Conti, esquire of Conti Fenn & Lawrence PLLC of Baltimore. Mr Conti's letter dated April 12th was ominously labeled: URGENT - FOR IMMEDIATE REVIEW. The subject: Re: Demand to Cease and Desist Defamation of Daniel Boice and Trustify And very respectfully addressed to: Dear Mr. Helman: The opening: "I am writing on behalf of my client, Daniel Boice, to demand that you immediately cease and desist from continuing to publish false and intentionally disparaging statements about Mr. Boice and his company Trustify." Oh my...

Sausage Party Pricing

Pricing…. a Sausage Party

The human brain is a wonder of nature.  It is complicated, elegant, useful and seriously flawed. Evaluating pricing choices highlights one of the brain's biggest weaknesses. Let me give you an example...